Data & Studies

Top Google Searches (January 2024)

Si Quan Ong
Content marketer @ Ahrefs. I've been in digital marketing for the past 6 years and have spoken at some of the industry’s largest conferences in Asia (TIECon and Digital Marketing Skill Share.) I also summarise books on my personal blog.
Article Performance
  • Organic traffic
    19.93K
  • Linking websites
    536

The number of websites linking to this post.

This post's estimated monthly organic search traffic.

    As of 2024, the most searched thing on Google is “youtube.” The next most popular searched words are “amazon,” “facebook,” “google,” “wordle,” and “weather.”

    Below are lists of the top 100 most popular searches and questions in the US and worldwide, pulled from our database of 16.2 billion keywords:

    #KeywordSearch Volume
    1youtube137,500,000
    2amazon104,400,000
    3facebook98,140,000
    4google58,570,000
    5wordle58,470,000
    6weather57,810,000
    7gmail52,000,000
    8google translate39,270,000
    9yahoo mail36,290,000
    10yahoo35,020,000
    11walmart33,120,000
    12translate32,500,000
    13fox news28,310,000
    14nfl26,550,000
    15ebay26,260,000
    16home depot26,220,000
    17nba25,080,000
    18traductor23,600,000
    19news22,260,000
    20amazon prime21,230,000
    21target20,400,000
    22calculator18,280,000
    23google docs16,480,000
    24instagram15,940,000
    25costco15,780,000
    26lowes15,710,000
    27zillow15,430,000
    28indeed14,830,000
    29twitter14,100,000
    30chatgpt13,910,000
    31nfl scores13,790,000
    32espn13,330,000
    33google flights13,080,000
    34nba scores12,280,000
    35google classroom12,180,000
    36craigslist12,030,000
    37maps12,000,000
    38restaurants near me11,850,000
    39etsy11,620,000
    40world cup11,610,000
    41usps tracking11,420,000
    42msn11,150,000
    43bank of america10,800,000
    44aol mail10,270,000
    45wells fargo10,010,000
    46hulu9,710,000
    47hotmail9,710,000
    48blooket9,680,000
    49best buy9,190,000
    50ups tracking8,950,000
    51steam8,870,000
    52twitch8,620,000
    53spanish to english8,390,000
    54chase8,370,000
    55solitaire8,310,000
    56canva8,270,000
    57macys8,210,000
    58facebook marketplace8,210,000
    59mlb scores8,190,000
    60shein8,140,000
    61outlook7,970,000
    62speed test7,940,000
    63cnn7,880,000
    64facebook login7,830,000
    65internet speed test7,700,000
    66pinterest7,660,000
    67spotify7,620,000
    68capital one7,550,000
    69taylor swift6,940,000
    70cvs6,940,000
    71english to spanish6,920,000
    72chat gpt6,900,000
    73lakers6,880,000
    74harbor freight6,670,000
    75aol6,650,000
    76gmail login6,640,000
    77food near me6,480,000
    78walgreens6,460,000
    79fedex tracking6,430,000
    80roblox6,380,000
    81premier league6,090,000
    82kohl’s6,030,000
    83google drive6,020,000
    84damar hamlin5,940,000
    85weather tomorrow5,930,000
    86dominos5,920,000
    87dallas cowboys5,910,000
    88autozone5,850,000
    89pizza hut5,690,000
    90tiempo5,630,000
    91dow jones5,600,000
    92mlb5,590,000
    93netflix5,580,000
    94nba standings5,580,000
    95face5,540,000
    96paypal5,470,000
    97hobby lobby5,380,000
    98kohls5,350,000
    99starbucks5,330,000
    100ikea5,300,000

    We removed all NSFW queries from this list. What you see above are the top 100 “clean” search queries. You can see the full list with NSFW keywords in Ahrefs’ Keywords Explorer

    Before we move on to the next list of trending keywords, it’s important to understand what search volume is and how it works.

    Search volume

    Search volume shows how many times a given keyword gets searched for in Google per month. And because the search demand for many keywords tends to fluctuate from month to month, the number that we give you is an annual average.

    #KeywordSearch Volume
    1youtube732,400,000
    2facebook584,900,000
    3google431,700,000
    4whatsapp web394,800,000
    5amazon309,300,000
    6translate299,600,000
    7gmail236,200,000
    8google translate222,700,000
    9weather215,900,000
    10traductor215,800,000
    11instagram192,900,000
    12hotmail159,500,000
    13netflix142,300,000
    14satta king118,300,000
    15wordle106,300,000
    16whatsapp103,600,000
    17yahoo99,750,000
    18yahoo mail98,140,000
    19twitter96,370,000
    20yandex96,250,000
    21chatgpt94,270,000
    22tradutor90,890,000
    23sarkari result90,270,000
    24canva74,730,000
    25outlook74,140,000
    26weather tomorrow73,800,000
    27local guide program72,530,000
    28pinterest72,120,000
    29fb69,660,000
    30tiempo69,450,000
    31xsmb69,050,000
    32xsmn69,020,000
    33nba64,600,000
    34maps63,620,000
    35satta59,200,000
    36ebay57,850,000
    37roblox57,030,000
    38yt53,450,000
    39chat gpt52,130,000
    40speed test48,650,000
    41premier league47,210,000
    42news46,430,000
    43bbc news45,880,000
    44hava durumu45,370,000
    45google traduction45,060,000
    46çeviri44,590,000
    47bet36544,530,000
    48ютуб43,950,000
    49twitch42,120,000
    50e devlet41,920,000
    51tiktok41,200,000
    52xổ số miền nam40,410,000
    53walmart40,280,000
    54clima38,580,000
    55indeed37,930,000
    56discord37,680,000
    57flipkart37,430,000
    58ikea37,390,000
    59banco de venezuela37,110,000
    60nfl37,060,000
    61linkedin36,290,000
    62spotify35,850,000
    63переводчик35,840,000
    64amazon prime35,530,000
    65shein35,270,000
    66facebook login35,270,000
    67google scholar34,990,000
    68olx34,840,000
    69ibomma34,570,000
    70traduction34,480,000
    71wp34,290,000
    72gg dịch33,960,000
    73meteo33,480,000
    74le bon coin33,070,000
    75dpboss32,820,000
    76matka32,610,000
    77world cup31,870,000
    78calculator31,700,000
    79betano31,140,000
    80google docs31,110,000
    81steam30,720,000
    82wa web30,630,000
    83home depot30,620,000
    84serie a30,080,000
    85fox news29,990,000
    86übersetzer29,620,000
    87real madrid29,480,000
    88cricket29,240,000
    89google drive29,190,000
    90traduttore28,910,000
    91google tradutor27,760,000
    92english to hindi27,660,000
    93gmail login27,650,000
    94booking27,430,000
    95speedtest26,980,000
    96face26,970,000
    97xổ số miền bắc26,610,000
    98aliexpress26,340,000
    99google dịch26,120,000
    100ind vs aus26,000,000
    #KeywordSearch Volume
    1what to watch1,190,000
    2what time is it1,130,000
    3what is my ip754,000
    4how many weeks in a year577,000
    5how many ounces in a cup571,000
    6how many ounces in a gallon541,000
    7where the crawdads sing532,000
    8how many days until christmas466,000
    9when is the super bowl417,000
    10when is easter413,000
    11how to screenshot on mac409,000
    12who called me from this phone number401,000
    13when is mothers day392,000
    14when is father’s day353,000
    15how to tie a tie340,000
    16how to screenshot on windows336,000
    17how many ounces in a pound325,000
    18when is thanksgiving322,000
    19what time is the super bowl301,000
    20what time is it in california291,000
    21when is daylight savings266,000
    22how many quarts in a gallon244,000
    23what is my ip address237,000
    24what is today237,000
    25what is juneteenth234,000
    26how many days till christmas233,000
    27how many teaspoons in a tablespoon228,000
    28how many cups in a quart226,000
    29when is mother’s day226,000
    30how many grams in an ounce216,000
    31what day is it216,000
    32what is rsv215,000
    33how i met your mother212,000
    34how many liters in a gallon210,000
    35how many oz in a gallon209,000
    36what is tiktok208,000
    37how many oz in a cup204,000
    38how long to boil eggs203,000
    39why him202,000
    40how many cups in a gallon202,000
    41why were chainsaws invented201,000
    42what holiday is today199,000
    43how to vote195,000
    44where to vote191,000
    45how many tablespoons in a cup188,000
    46how to lose a guy in 10 days186,000
    47how many of me185,000
    48how to lose weight fast184,000
    49who is183,000
    50how much house can i afford182,000
    51how to pronounce181,000
    52what time is it in arizona180,000
    53what is the weather179,000
    54what we do in the shadows178,000
    55what is a woman177,000
    56what is176,000
    57where am i173,000
    58how to train your dragon172,000
    59when i work169,000
    60how many steps in a mile169,000
    61what is the weather today164,000
    62what song is this163,000
    63what time is it in london163,000
    64what time is it in hawaii162,000
    65who won the world cup 2022161,000
    66how to lower blood pressure160,000
    67how to delete instagram account159,000
    68what is pansexual159,000
    69what time is it in australia156,000
    70how to boil eggs154,000
    71what time is it in japan154,000
    72how many people are in the world153,000
    73when does the time change151,000
    74how to deactivate facebook151,000
    75how many feet in a mile150,000
    76how to clear cache150,000
    77where is xur149,000
    78how to write a check147,000
    79how many grams in a pound146,000
    80how many ounces in a quart145,000
    81what is today’s date144,000
    82when is fathers day143,000
    83how to take a screenshot on mac142,000
    84when does spring start141,000
    85when is daylight savings time140,000
    86what time does the super bowl start140,000
    87how i met your father139,000
    88when is labor day139,000
    89what does 444 mean138,000
    90when to work137,000
    91why is my poop green137,000
    92where to watch yellowstone tv show136,000
    93how to delete facebook account136,000
    94who is the richest person in the world136,000
    95what is lupus135,000
    96how to delete apps134,000
    97when is the next full moon134,000
    98what time does mcdonald’s stop serving breakfast133,000
    99when does fall start133,000
    100how old is hasbulla133,000
    #KeywordSearch Volume
    1what is my ip3,460,000
    2what time is it1,960,000
    3what to watch1,730,000
    4how many ounces in a cup1,490,000
    5where is my train1,260,000
    6how many weeks in a year1,040,000
    7where the crawdads sing1,010,000
    8how i met your mother877,000
    9que significa877,000
    10what the font832,000
    11what is831,000
    12なにわ男子829,000
    13how many ounces in a cup?821,000
    14o que significa820,000
    15que hora es802,000
    16dove cameron772,000
    17cuando cobro772,000
    18cuando juega boca719,000
    19令和何年710,000
    20how many days until christmas673,000
    21what is my ip address639,000
    22how to628,000
    23how to screenshot on mac622,000
    24camera que a foto sai na hora616,000
    25when is easter612,000
    26qué significa611,000
    27how to delete instagram account601,000
    28cuando juega river584,000
    29when is mothers day582,000
    30how to tie a tie579,000
    31how many ounces in a gallon560,000
    32who is538,000
    33how to screenshot on windows526,000
    34who called me from this phone number515,000
    35how late is the closest grocery store open484,000
    36when is father’s day476,000
    37cuando juega argentina469,000
    38where am i462,000
    39インボイス制度とは458,000
    40o que assistir455,000
    41strictly come dancing455,000
    42onde comprar mochila aberto agora450,000
    43what is love449,000
    44где посылка444,000
    45when is the super bowl440,000
    46how i met your father429,000
    47o que é428,000
    48que horas são422,000
    49what is today420,000
    50how to lose weight fast419,000
    51what is the418,000
    52what is the meaning of414,000
    53how to train your dragon406,000
    54ibuprofeno para que sirve405,000
    55how to make money online401,000
    56what we do in the shadows400,000
    57who are ya399,000
    58why him387,000
    59how many days till christmas384,000
    60how to pronounce379,000
    61who called me377,000
    62when is thanksgiving375,000
    63how many ounces in a pound373,000
    64how to get synthetics monitoring to work in new relic365,000
    65what time is it in california361,000
    66cuando y donde cobro360,000
    67какой сегодня праздник353,000
    68how are you341,000
    69cual es mi ip336,000
    70how to lose a guy in 10 days332,000
    71how many calories are in an apple326,000
    72what web324,000
    73anses cuando cobro321,000
    74how to delete facebook account321,000
    75when is black friday318,000
    76cuando juega el real madrid318,000
    77quien juega hoy314,000
    78what time is the super bowl311,000
    79how to calculate percentage311,000
    80what is okx giveaway308,000
    81que hora es en españa307,000
    82how to draw305,000
    83what is computer305,000
    84naproxeno para que sirve300,000
    85how many countries in the world299,000
    86hasta que la plata nos separe297,000
    87what time is it in australia293,000
    88how many liters in a gallon291,000
    89how many grams in an ounce285,000
    90what song is this284,000
    91when is daylight savings284,000
    92who is erin carter283,000
    93why were chainsaws invented279,000
    94dexametasona para que sirve278,000
    95when is mother’s day277,000
    96how many days in a year277,000
    97a que hora juega boca276,000
    98que pasa salta275,000
    99see how they run274,000
    100what day is it273,000

    Looking to see more than the top 100 Google searches?

    Go to Ahrefs’ Keywords Explorer, choose Google as the search engine, leave the search field blank, then hit search. You’ll see every keyword in our database for your chosen country sorted by monthly search volume in descending order.

    empty search keywords explorer

    Need to see the most searched keywords in another country?

    Hit the dropdown and choose one of the 200+ countries in our database.

    country search keywords explorer

    We also show SEO metrics like Traffic Potential (TP), Keyword Difficulty (KD), clicks, CPC, and Parent Topic for each keyword.

    To see the current top-ranking pages for any query, hit the SERP button.

    SERP overview

    Did you know that you can use the keyword ideas reports in Keywords Explorer to find the most popular searches on any topic?

    For example, if you search for “netflix” and go to the Matching terms report, there are over 2.9 million keyword ideas sorted by monthly search volume.

    keywords explorer search for netflix

    How is this useful?

    Imagine that you run a website about movie reviews. You can filter this report for queries containing the word “review” to find the most popular Netflix shows people want reviews for.

    Add "review" to include filter

    If you then add a KD filter into the mix, you can narrow down the report to find the easiest topics to rank for.

    keyword difficulty filter

    Want to do keyword research for your site? Sign up for Keywords Explorer

    Article Performance
    • Organic traffic
      19.93K
    • Linking websites
      536

    The number of websites linking to this post.

    This post's estimated monthly organic search traffic.